From 0 → 1or 1 → better.

From launching something new to improving what already exists, Smol Batch can help with strategy, UX, UI, visual design, development, and optimization.

  • Web Design & Development
  • Product Design
  • Redesigns & Optimization
  • Custom Websites

    Thoughtfully designed and custom built for your business. Never pulled from a template.

    • SEO optimization

      Built to be discoverable in search

    • Mobile-responsive design

      Seamless experiences across devices

    • UX/UI design

      Make websites and digital products easier and more enjoyable to use

    • Website speed optimization

      Fast-loading, performant websites

    • CMS integration

      Easily update your own website content

    • Accessibility

      More inclusive, accessible experiences

  • App & Product Design

    Clear, intuitive digital experiences built around your user and business needs.

    • UI/UX Design

      Intuitive, user-friendly digital experiences

    • SaaS Product Design

      Scalable software interfaces and workflows

    • Mobile App Design

      Seamless mobile experiences

    • MVP & 0–1 Product Design

      From early-stage concept to launch-ready product

    • UX Audits & Usability Reviews

      Identify friction and usability issues

    • Design Systems

      Consistent, reusable design components

    • UX Research & Usability Testing

      User-informed, validated design decisions

    • User Onboarding & Activation

      Faster user adoption and time to value

    • Dashboard & Workflow Design

      Simplified complex interfaces and tasks

    • Prototyping & Interaction Design

      Interactive concepts ready for testing

  • Redesigns

    A fresh perspective for websites and products that are ready for something better.

    • Website Redesign

      Modern visuals, improved usability, and a stronger brand presence

    • Product & SaaS Redesign

      More intuitive interfaces and streamlined workflows

    • UX Audits & Usability Improvements

      Actionable insights to improve user experience

    • Mobile App Redesign

      Modern, intuitive mobile experiences

    • Onboarding & Signup Optimization

      Smoother registration and setup flows

    • Checkout & Purchase Flow Optimization

      Less friction and fewer abandoned purchases

    • Pricing Page & Upgrade Optimization

      Clearer pricing and easier plan selection

    • Design System Modernization

      Consistent interfaces built for scale

    • Information Architecture & Navigation Redesign

      Content and features that are easier to find

Custom Websites

Thoughtfully designed and custom built for your business. Never pulled from a template.

  • SEO optimization

    Built to be discoverable in search

  • Mobile-responsive design

    Seamless experiences across devices

  • UX/UI design

    Make websites and digital products easier and more enjoyable to use

  • Website speed optimization

    Fast-loading, performant websites

  • CMS integration

    Easily update your own website content

  • Accessibility

    More inclusive, accessible experiences

App & Product Design

Clear, intuitive digital experiences built around your user and business needs.

  • UI/UX Design

    Intuitive, user-friendly digital experiences

  • SaaS Product Design

    Scalable software interfaces and workflows

  • Mobile App Design

    Seamless mobile experiences

  • MVP & 0–1 Product Design

    From early-stage concept to launch-ready product

  • UX Audits & Usability Reviews

    Identify friction and usability issues

  • Design Systems

    Consistent, reusable design components

  • UX Research & Usability Testing

    User-informed, validated design decisions

  • User Onboarding & Activation

    Faster user adoption and time to value

  • Dashboard & Workflow Design

    Simplified complex interfaces and tasks

  • Prototyping & Interaction Design

    Interactive concepts ready for testing

Redesigns

A fresh perspective for websites and products that are ready for something better.

  • Website Redesign

    Modern visuals, improved usability, and a stronger brand presence

  • Product & SaaS Redesign

    More intuitive interfaces and streamlined workflows

  • UX Audits & Usability Improvements

    Actionable insights to improve user experience

  • Mobile App Redesign

    Modern, intuitive mobile experiences

  • Onboarding & Signup Optimization

    Smoother registration and setup flows

  • Checkout & Purchase Flow Optimization

    Less friction and fewer abandoned purchases

  • Pricing Page & Upgrade Optimization

    Clearer pricing and easier plan selection

  • Design System Modernization

    Consistent interfaces built for scale

  • Information Architecture & Navigation Redesign

    Content and features that are easier to find

Animation that demonstrates a custom, mobile-responsive website

Frequently asked questions

What is the difference between website design and product design?

Website design focuses on a business's online presence, including its brand, content, and marketing pages. Product design focuses on the digital experience within a website or application, including user flows, features, dashboards, and interactions. Smol Batch offers both, from marketing websites to complex digital products.

Does Smol Batch build custom websites or use templates?

Smol Batch creates custom websites tailored to each client's brand, content, and business objectives. The design and implementation are shaped around your needs rather than forcing your business into a prebuilt template.

Does Smol Batch handle both design and development?

For websites, Smol Batch handles both custom design and development, creating tailored experiences from concept to launch. For digital products, the approach depends on the project's complexity and needs. Celia provides product strategy, UX/UI design, and interactive prototypes, with development handoff to your engineering team when a dedicated development team is the best fit.

Can Smol Batch design an MVP or a new SaaS product from scratch?

Yes. Smol Batch supports early-stage product design, from defining user flows and mapping core features to creating wireframes, interactive prototypes, and polished UI. The goal is to establish a clear, usable product experience that is ready for development and testing.

Are Smol Batch websites optimized for SEO and AI search?

Smol Batch websites can include foundational SEO practices such as logical page structure, descriptive metadata, semantic headings, mobile responsiveness, performance optimization, and accessible content. These foundations help search engines understand your site and support discoverability in AI-powered search experiences, although rankings and visibility cannot be guaranteed.

Can I update my website myself after launch?

Yes. CMS integration can let you update text, images, blog posts, and other site content without needing to edit code. The right content management setup depends on your website, the content you manage, and your preferred workflow.

How does working with Smol Batch work?

You work directly with Celia Donnelly, an experienced product designer who brings strategy, design, and implementation together. The process typically includes understanding your goals, defining the scope, designing the experience, building or preparing it for development, and refining the result through feedback.

How much does a custom website or product design project cost?

Pricing depends on the project's scope, complexity, functionality, and timeline. A focused marketing website has different requirements from a custom CMS-driven site or a complex SaaS product. Smol Batch scopes each project around its specific needs so you can understand the work involved before moving forward.